It’s a sign of the times; private jet manufacturers are competing more than ever for their younger customers. To make their private jet journeys even more luxurious and accommodating, private jet companies are giving out personalized gifts, ranging from custom wind chimes to branded scented candles. Robb Report looks into this trend and how it has the potential to transform the way people experience flying private jets.
1. Luxury Air Travel Evolves With Bespoke In-Flight Amenities
Gone are the days when air travel meant limited amenities and crammed flights; luxury air travel is full of unique experiences that reinvent passenger’s expectations. Nowadays, airlines strive to offer high-end amenities for everyone’s comfort. Air passengers can expect:
- High-end flight services: gourmet meals made by celebrity chefs, exclusive wines, tray service, personalized audio and video playback, automatic seat-conversion mattresses, full-sized daybeds, and plenty of pampering.
- Spa and in-flight treatments: airport spa lounges, facial treatments, massages, and salon services.
- Personalized experiences: passengers can create their own custom itineraries, crafted by personal advisors, including destinations, attractions, and activities.
The lines between luxury and standard air travel continue to be blurred, as airlines focus on adding features that guarantee a thoroughly enjoyable flight regardless of class. With bedding, on-demand entertainment, Jet Lag Regimen Service, sleep assistance and immersive luxury experiences, airlines are taking luxury to the next level.
2. Pampering Passengers in Style with Custom Wind Chimes
Long-distance travel is uncomfortable and grueling, but airlines are once again finding ways to make the experience more pleasant for passengers. Some airlines have begun experimenting with wind chimes as a way to make passengers feel relaxed. These custom wind chimes are designed to create a sense of tranquility and comfort, making the hours spent aboard a flight a little more bearable.
Custom wind chimes must be designed to meet certain specifications in order to be approved for use in flight. Airlines must consider factors such as weight, size, noise levels, and vibration when selecting wind chimes for installation. A carefully-crafted design allows the chimes to channel wind currents, creating an subtle, peaceful sound. The chimes also have to be secure enough to stay in place during heavy turbulence, while also avoiding any disruptions to passengers.
- Design must meet certain specifications to be approved for flights
- Wind chimes must be light, small, and low noise with little vibration
- Carefully-crafted design allows chimes to channel wind currents
- Secure enough to remain in place during turbulence
Whether it’s listening to the calming tones of the chimes or taking solace in the rustling of the fabric, custom wind chimes provide a welcomed distraction from the endless hours of in-flight doldrums. With the addition of custom wind chimes, airlines continue to find new and innovative ways to pamper their passengers in style.
3. Taking ‘Mile-High’ Luxury to New Heights with Scented Candles
Away from the hustle and bustle of the urban lifestyle, treat yourself to the serenity of a ‘mile-high’ luxury experience with a special scent collection from top-tier candlemakers. Envelop yourself in a mesmerizing aura with the aromatic selection exuding exquisite scents.
Here are some luxe scented candles that take luxury and tranquility to soaring heights:
- The Fig & Forest candle from Voluspa with its calming and woody composition of japonica leaves, cedarwood and soft fig to soothe and refresh
- The Lavender & Cedarwood candle from Linnea’s Lights that blends soothing lavender and earthy cedarwood with warm amber and tonka bean
- The Orange Amber Spice candle from P.F Candle Co. with a balancing blend of sweet orange, spicy clove and earthy amber
To help you escape the mundane moments in life, these scented candles make every luxury moment at home into an enchanting one.
4. How Private Jet Brands Are Reaching Younger Fliers
In an effort to reach out to younger generations, many private jet companies have started to employ new strategies for marketing. From celebrity endorsements and social media campaigns to exclusive membership opportunities, private jet brands have found intriguing ways to get their message across:
- Celebrity Endorsements – Private jet companies are partnering with young influencers in the industry to help promote their services. Promotional videos and other content featuring celebrities help create buzz around the brand and draw potential customers.
- Social Media & Mobile Advertising – With the rise of the millenial generation, social media has emerged as an effective marketing channel for private jet companies. Companies can target potential customers with attractive visuals, engaging captions, and hashtags to help promote their product.
Private jet brands are also leveraging exclusive membership opportunities to build loyalty among younger generations. For example, membership programs such as Surf Air and Jetsuite offer discounts and other exclusive benefits for frequent fliers. This helps to create a sense of exclusivity, which is often attractive to younger fliers.
From high-end furniture sets to bespoke wind chimes, more and more private jet companies are leveraging unique gifts and experiences to entice younger fliers. Even in a highly competitive market, the companies that remain ahead of the game and provide travelers with a one-of-a-kind experience will ultimately be the ones that win out. And that’s a win for everyone!
