Luxury fashion brand, OSL Luxury, is setting its sights on India, with plans to expand its Corneliani range across the country. After an initial flourish of success, the Italian label has bigger ambitions, with plans underway to open two more stores in the area. With the fashion climate in India on a positive upswing and the brand’s proud heritage of elegance and sophistication, the partnership between OSL Luxury and Corneliani is poised to take the Indian luxury market by storm.
1. Corneliani Goes Indian: OSL Luxury Expands in India
Corneliani is an iconic Italian men’s fashion brand, best known for its sophisticated tailoring and luxurious accessories. OSL Luxury has a long-standing partnership with Corneliani, providing customers in India with access to the brand’s luxury offerings. OSL Luxury recently announced the launch of Corneliani’s new collection in India.
The collection reflects a perfect blend of Corneliani’s Italian style with Indian elements. The range features a variety of tailored suits, sharply cut trousers and shirts, as well as a selection of accessories such as silk pocket squares and silk ties. Soft colors, luxurious materials and sophisticated detailing feature throughout the range, making it perfect for formal occasions. The range includes:
- Smart jackets and blazers in soft colors such as grey and navy, with sophisticated detailing around the lapels and pockets
- Trouser suits with bold prints in subtle colors
- Accessories like ties, pocket squares and cufflinks in fine fabrics like silk and cashmere.
The collection is designed to add a pinch of Italian luxury to Indian staples, helping customers make a stylish statement while looking sharp and well-dressed.
2. Revamping Indian Fashion: OSL Luxury’s Plans for Corneliani
OSL Luxury, one of India’s most renowned fashion houses, is revamping the Italian luxury menswear brand Corneliani. OSL has recently acquired the exclusive global rights to the brand and is aiming to give it an Indian touch.
The revamp includes a myriad of measures that will help Corneliani create a unique identity within the Indian fashion market. They are drawing inspiration from the country’s vibrant colors and culture, while sticking to the brand’s quintessential classic Italian style.
- Reimaging Design – All the designs for Corneliani are now tailored to the tastes and sensibilities of the modern gentleman. The classic, understated style has been fine-tuned to appeal to the current fashion trends.
- Modern Fabrics – The fabrics used in the collection are all handpicked to reflect the Indian environment. Look out for some stunning designs crafted out of modern, lightweight textiles and breathable fabrics!
- Local Embroidery and Weaving – OSL is going the extra mile to honour India’s rich cultural heritage through traditional hand-looming, embroidery and weaving techniques.
- Best in Class Tailoring – The stitching and tailoring for Corneliani’s premium garments is made with the utmost precision and detailing, to give each product a luxe, immaculate finish.
These changes are just the tip of the iceberg; stay tuned to find out what else OSL Luxury has up its sleeve.
3. Expanding Way Beyond Luxury: OSL forays into Indian Retail Market
OSL, the premier luxury retail conglomerate, has taken bold steps recently and expanded its brand beyond exclusivity. They have forayed into the burgeoning Indian retail market, tapping into the world’s fastest growing consumer market with an unparalleled level of enthusiasm.
The company is pushing hard to break the grounds in the Indian retail sector, introducing gaming and consumer electronics zones in their flagship stores. This move ushers in a fusion of the luxury industry with active retail shopping experiences, in order to cater to a cross-section of consumers. Additionally, their fashionable apparel, tasteful jewellery and customised luxury etchings open doors to exclusive lifestyle experiences.
- Premium Quality: OSL brings international-grade quality to its consumers.
- Enhanced Shopping Experiences: It offers sophisticated lifestyle experiences beyond merely shopping.
- Tailor-Made Services: OSL provides customised services to fit different lifestyle requirements.
4. Corneliani – The New Eminence in Indian Luxury Fashion
-
1. A Masterful Combination Of Tradition And Innovation:
- Founded in 1958, Corneliani has been established as one of the leading fashion giants in Italy for its marriage of traditional craftsmanship and modern-day design.
- The brand puts great emphasis on luxurious fabrics, tactile detailing, perfect fit and excellent tailoring to create iconic pieces of clothing.
- Their collections feature modern and sophisticated designs that are timeless yet on trend.
- 2. An Ode to the Indian Luxury Market:
- Corneliani’s chic style has been embraced by customers around the world, and now it’s India’s turn.
- The Italian fashion house recently launched a stunning line of luxury apparel and accessories, crafted from the finest Italian fabrics and materials.
- The collection features classic yet contemporary clothing pieces, crafted expertly for the ultramodern Indian gentleman.
- This foray into the Indian luxury market is undoubtedly cementing Corneliani as the new eminence in Indian luxury fashion.
OSL Luxury’s ambitious move of introducing Corneliani Menswear in India has created a steady growth in the region. With two new stores planned for the near future, Corneliani might be the most sought after menswear brand in India real soon. If Corneliani’s success continues, this is only the beginning for OSL Luxury and its mission to bring Italian style to India.
