Yang Yang has grown to become one of China’s most popular and beloved actors, performing in multiple high-profile films and television series, and appearing on international red carpets. His status in the entertainment industry has also enabled him to become a highly sought-after name when it comes to endorsing some of the biggest fashion and beauty products in the world. Here, we take a look at six of Yang Yang’s most notable fashion and beauty endorsements.
1. Style Icon Yang Yang – Beauty Endorsements & Accomplishments
Beauty Endorsements
Chinese actor and singer Yang Yang has become an icon for the beauty industry with a wide range of endorsement opportunities. He is the brand ambassador for cosmetics giant, L’Oreal, as well as prominent skincare and fragrance brands, such as:
- Clarins
- Estée Lauder
- Biotherm
- Dior
Yang Yang is also an influencer for a number of leading hair care brands such as Pantene and Tsubaki. His endorsements have attracted interest from multiple regions across Asia and has given him a creative platform to explore different hairstyles and beauty looks.
Accomplishments
Yang Yang has not only flourished in his acting and singing career, but also achieved numerous accomplishments in the beauty industry. In 2017 he won the Cosmopolitan Man of the Year award for his achievements as a fashion influencer. His fashion endorsement list includes prominent high street brands, such as H&M, Topshop, and Zara. Moreover, Yang Yang was featured in the 2018 Beijing TV red carpet fashion show ‘Stars+Fashion+Red Carpet’. He has been praised by countless fashion magazines including Elle, Harper’s Bazaar, Male and Vogue. His looks and style have made him a style icon admired by many.
2. Fusing Chinese & Global Beauty: 6 Yang Yang Fashion & Makeup Endorsements
Pushing the fashion boundaries of traditional Chinese beauty, Yang Yang has become the face of global campaigns for various fashion and makeup industries. As an actor, singer, and celebrity, Yang Yang has made it a priority to promote Chinese culture and sensibilities on an international pandemic. From avant-garde styling to streetwear trends, the actor has been endorsed by several fashion and makeup industries, pushing the limits of traditional makeup and fashion looks.
Unlike the classic, elegant and graceful traditional Chinese beauty standards, Yang Yang’s styling has been characterized as bold, quirky and adventurous. In addition to the various international campaigns, Yang Yang has also appeared on Chinese magazines and endorsed local brands. Some of his most remarkable collaborations include:
- Fendi
- Givenchy
- Town & Country
- Tiffany & Co.
- American Crew
- Château d′Yquem
His bold and daring fashion and makeup styles have inspired millions of fans around the world, as he uses his platform to make a statement, challenging traditional beauty standards and encouraging self-expression. Yang Yang continues to be a trendsetter in the fashion world and with his iconic fashion and makeup looks, he will definitely be remembered in history.
3. What’s Next for Yang Yang: A Look Ahead at the Fashionista’s Future
Focus on Television
Yang Yang’s career is the epitome of a rising-star trend: one day you don’t know who they are, and the next you can’t get enough of them. As he moves into the future – and his career continues to skyrocket – it’s highly likely we’ll be seeing more of Yang Yang on the small screen. He has recently signed on for a role in the historical drama “The Longest Day in Chang’an” and has already proven himself to be well-studied in his craft.
Business Opportunities
While 2019 saw Yang Yang further his success in the mainstream media arena, 2020 brings the potential for a further diversification in his portfolio – with a business focus. The Chinese fashion industry is an incredibly lucrative marketplace and Yang Yang is all too aware of that. He has already set up his own brand “YooHoo”, where he owns and distributes fashion-forward looks. But what’s next? We can only guess at the kind of business opportunities he has lined up – but one thing is for certain: Yang Yang is determined to be at the cutting-edge of fashion and ‘doing it his way’.
From television to fashion, Yang Yang’s career looks set to go from strength to strength!
4. Taking Chinese Beauty Global: Yang Yang and the Rise of Chinese Fashion Icons
China’s culture is often celebrated for its deeply rooted traditions, but its ever-growing fashion scene is quickly becoming an international sensation. Leading the charge is Yang Yang—a John Casablancas-trained model, and star of the runway. Yang Yang is an inspiring symbol of China’s growing influence in the fashion industry—a collaboration of western and traditional Chinese influences that has reached a global audience.
But it’s not just Yang Yang. A new generation of models and style icons has emerged—all bringing Chinese beauty to the international stage. From fashion designers such as Masha Ma and Chen Peng to supermodels like Ming Xi and Fei Fei Sun, there is now a diverse selection of Chinese fashionistas who have earned recognition at some of the world’s biggest platforms.
- John Casablancas-Trained Model: Yang Yang
- Designers: Masha Ma, Chen Peng
- Models: Ming Xi, Fei Fei Sun
This new wave of celebrities has taken the fashion world by storm, captivating consumers and inspiring others to embrace Chinese beauty. The influence of Chinese fashion icons can be seen in different cities throughout the world, and the impact is expansive—from popular culture in the West to the heightened appreciation of traditional Chinese beauty.
Celebrated actor Yang Yang has taken the industry by storm, with a range of visually captivating fashion and beauty endorsements that have been unmatched by his peers. Regardless of your style of choice, it’s certain that his unique fashion sense and iconic beauty endorsements have set the bar for what it means to be one of the world’s leading fashion influencers.

