We all know that fashion is constantly evolving, and beauty brands aren’t far behind! As seen in many fashion publications worldwide, beauty is becoming an integral part of fashion – playing as much a part as clothes and accessories in styling complete looks. From eye-catching eyelashes to statement nails, beauty has made its way to the fashion catwalk, and the trend is only getting more innovative. Read on to find out more about some of the beauty brands pushing boundaries and making fashion sizzle!
1. Beauty and Fashion: A Mismatched Marriage?
When it comes to beauty and fashion, it’s a love-hate relationship. There is no denying that fashion and beauty have and always will be intertwined–but, to what extent? Can success in one field overlap and complement success in the other?
The Good.
- Beauty has the potential to make fashion more dynamic.
- Fashion can generate opportunities to show off beauty.
- The combination can be a powerful outlet for self-expression.
Sure, there may be beauty and fashion moments when you feel compelled to doubly reap the rewards of looking and feeling fantastic, be it a top-notch lipstick shade complementing that special little black dress, or a killer stand-out hairdo you just can’t wait to Instagram.
The Bad.
- Beauty and fashion can also impose damaging standards.
- The combination can create unrealistic expectations.
- And, while attempting to meet said expectations, it can be really hard on the wallet.
Unfortunately, there are cases when trendy beauty and fashion practices might be dangerously restrictive–or even detrimental–to our ideas of beauty and fashion. Whether we’re talking about oppressive beauty standards or Summerwear styles that convince us to go into debt, the presence of both beauty and fashion can create feelings of lesser understandings and comparisons to others.
2. Beauty Steps Out of the Shadow of Fashion
In the past, beauty has been defined solely by the standards of fashion. Magazine covers, runways and celebrities portrayed the message that beauty is only achievable through makeup, accessories and clothing. But today, this has changed. Beauty is starting to step out of the shadow of fashion, and this statement is being seen everywhere.
For starters, the beauty industry has grown exponentially over the past few years, with new products, practices and treatments emerging every month. Women all around the world are reclaiming their confidence and embracing their natural beauty. From no makeup selfies to self-love campaigns, the influence of self-confidence is becoming increasingly strong.
- Makeup Masterclasses: leading beauty gurus are teaching people how to make the most of their natural beauty, instead of masking it.
- Natural Beauty Products: organic beauty products are becoming increasingly popular, as people turn to nature for healthier beauty routines.
- Beauty Bloggers: beauty bloggers are offering invaluable advice on mastering different looks without relying on fashion trends.
All of this suggests that beauty is no longer constrained by the mannerism of fashion nor by what celebrities are wearing. Beauty is all about embracing who we are and feeling confident and beautiful in our own skin. Moreover, beauty is individual, it’s timeless and diverse.
3. A New Breed of Beauty Brands Making Waves
It’s no secret that beauty brands of all varieties are on the rise, but in the past years there has been a true “groundswell” in boutique beauty. From minimalist packaging to natural and eco-friendly ingredients, these new beauty brands come in a variety of shapes and sizes; they are genuinely revolutionizing the way we think about beauty products.
Take the East of Eden skincare line that is formulated with the purest of ingredients, or innovate packaging design from the likes of Six Wolves. Then there’s the modern, minimalistic aesthetic of Face Halo – an at-home makeup remover that has the ability to cleanse the skin from all makeup and chemicals with just water. Finally, don’t forget Soapwalla who create handmade, toxin-free soaps with sustainably-sourced ingredients.
- East of Eden
- Six Wolves
- Face Halo
- Soapwalla
These brands share two major traits – a focus on clean ingredients and a more modern, fresh take on skincare and beauty products. Many of these remarkable new beauty brands strive to create high-quality products while also being eco-friendly, mindful of their environmental impact and striving to make an impact in their local communities.
4. Beauty is the Future of Fashion – Vogue Singapore Weighs In
As global fashion trends evolve, the concept of “beauty” in fashion is becoming increasingly prominent. And that is why Vogue Singapore has taken to explore and weigh in on this idea.
The Realisation of Tie Dye Fashion: With the advent of tie dye fashion, fashion lovers have realised a new form of beauty that fits the trends of our times. Vogue Singapore believes this trend is about more than just the tie-dye effect – it puts forward the idea of beauty as something tangible, something which is yours to embrace and express.
The Blurring of Old and New Trends:Vogue Singapore is keen to show how ‘new’ trends are simply a representation of old systems being elevated to the present times. It highlights how fashion is changing, but also how it’s timeless. In the world of fashion, what was once considered ‘old’ is being bring to life with a modern twist. Thus, this trend encourages beauty and versatility for everyone.
The reign of fashion is undergoing a shift, and beauty products are taking the helm. By embracing this dynamic, the industry is enabling a new wave of creativity, innovation, and exploration. With the options already available, there is undoubtedly a bright future ahead for fashion-beauty pairings.
